Unhappy? You may be comparing yourself to others
Theodore Roosevelt famously said that comparison is the thief of joy. Often our dissatisfaction and unhappiness are rooted in comparing ourselves to others.
The Comparison Trap
Problems are like hail
Like hail, problems get bigger the longer they’re up in the air
Last Friday Redding California was hit by a freak hailstorm. And like hail, unaddressed problems become larger the longer they remain in the air…
Monitoring your inner voice
What is your inner voice telling you?
Seneca recounts the story of a fellow philosopher Crates walking the streets of Athens when he came upon a young man talking to himself. “What are you doing?”, he asked. The man replied, “I’m talking to myself”. “Be careful” said Crates, “for you are communicating with a bad man!”.
An interesting story which illustrates the importance of…
LinkedIn: The Spam Zone?
Tips to avoid spammy sales messages & how to effectively and sincerely engage others
Maybe it’s just me, or perhaps not. Have you noticed more come-on sales pitches and so-called ‘personal messages’ and connection requests in LinkedIn? It should come as no surprise. While being an excellent professional network is full of people looking to make a buck- not a bad thing in itself. Today we’ll talk about two things: 1- how to get fewer spammy LinkedIn messages and, 2- how to effectively prospect for sales on the platform…
You decide how the story ends
What we can learn from Vice-Admiral James Stockdale
Admiral Stockdale said, “I never lost faith in the end of the story, I never doubted not only that I would get out, but also that I would prevail in the end and turn the experience into the defining event of my life, which, in retrospect, I would not trade”.
Your true legacy
There is one thing you’ll be remembered most for
It is your core principals which governed your choices, albeit imperfectly, and how you made others…
A 300% Higher Response
Always check with your lender or broker before publishing video content
Video gets 300% more engagement than other online content
Do you know who gets the most likes, engagement, and interaction on social media? Those who post video content. Worried you don’t have what it takes? Don’t. Here’s how...
Allergies
Allergies: they’re more than physical
After walking out to my car the find a fresh yellow blanket of pollen, and sneezing so loudly I wondered if nearby drivers could hear me, allergies came to mind. Top of mind.
Allergies are our body’s immune system reacting abnormally to a foreign substance it sees as harmful. We are familiar with common allergies, but what about mental allergies? That is how we react to negative stimuli or situations in our environment.
One effective method is immunotherapy. Immunotherapy patients with severe pollen allergies have minute doses of the offending allergens introduced into their bodies in increasing doses over time until the body produces its own immunity. Applying this method to mental or emotional allergies has its merits as well. If you’re fearful of a specific situation, make it a point to place yourself in that circumstance and practice a new more effective response.
If you find yourself riddled with anxiety, begin to employ healthy methods to reduce and ultimately sooth your troubled mind. Are you continually vexed with rudeness, dishonesty or selfishness? Make it a point to eliminate all contact with toxic individuals whenever possible. Living with allergies is no fun, but doing nothing to treat them is even worse. What mental allergies do you encounter and how do you overcome them?
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They’re checking you out
Potential borrowers are looking you up. Are you ready?
Let’s talk about social media and blogs. Smart Insights, an online publisher and learning platform that helps maximize their online marketing, shows us the importance of having a consistent social media presence. They found that 82% of baby boomers use Facebook, 60% spend time reading blogs, and more than half will visit your company website when seeing your social media post.
So what does this tell us? First, now is the time to ensure you have a steady stream of relevant and compliant content to post on your social media channels. Always check with your broker or lender first. Many can assist you in providing the content you need. Second- look at your company’s website. Does it list you as one of their current reverse mortgage specialists? Boomers visit company websites to see if the lender behind your post is established, reputable, and professional, Third- consider blogging. Well-written blog articles help establish your credibility and expertise. Your lender or broker may have a blog, and you can also create your own in our turn-key reverse mortgage website creator MyLoanOfficer. Marketing online doesn’t have to be rocket science, it just takes a little know-how and planning.
If it was your first day as a HECM originator
If you were to start again as a reverse mortgage originator
If I were to go back to originating reverse mortgages today I can tell you exactly what I’d do. First I would get myself a professional website- after all- who wants to do business with someone who cannot be found online? Very few would.
Next, I would hire an SEO expert to get my website ranked on the first page of Google knowing that the vast majority of those searching for services online rarely ever go to page two, or much less page three. Then I would be a joiner! Join my local
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