Branding Yourself – Shaping Your Image
In meeting several of you at the NRMLA Annual Meeting, I realized one thing- each of you have a powerful and unique brand. Your best brand is you...
Your Brand is YOU!
5 Persuasive ‘Power Words’
Words matter- Here are 5 you’ll want to start using
Words. Quite frankly I have long been fascinated with the power and nuances of our vocabulary. Here are 5 Power Words you can use when meeting with your prospective borrowers.
1- Because. One of the most powerful yet overlooked influential words in the English language. Because encourages compliance, asks for cooperation, and provides justification for what you’re asking for. “I would suggest we complete the application today because that will…
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5 Ways to attract potential borrowers
Grassroots marketing still works. Here’s how
A little creativity goes a long way when it comes to attracting past prospects and senior homeowners in your area…
You’d better tell them upfront
Don’t surprise applicants with the Collateral Risk Assessment
Despite her initial reluctance, one originator shared her success when she notified her applicant about the possibility of a second appraisal…
Stop…before you act
Stop before you make consequential decisions
One of the worst times to make major life decisions is under duress. What lessons can we learn from the…
Why we should embrace anxiety
Anxiety: Avoidance is not the answer
If one is honest they can admit that anxiety creeps in at the most inopportune moments. The easy route is to run from it. However, many have found that embracing anxiety is…
Manage it before it’s gone: Time
Time: Managing a finite resource
My wife’s late uncle Al always told us “make memories. That’s what matters”. He certainly did in the last years of his life. In fact, we made some great memories in our home a mere 4 days before his untimely passing from a sudden heart attack.
How we manage our time is not just about efficiency or making more money, it’s about managing a finite resource that shapes our human experience, relationships, and our legacy.
9 Killer Techniques to Change Your Attitude
When our attitude stinks here are some ways to fix it
It’s been said our attitude is a reflection of the decisions we have made. What new decisions can we make…
Are you selling or serving?
If you want a boost in confidence and a sense of mission, try embracing the principle of serving instead of merely ‘selling’…
Continue readingWhat you ask is more important
Often what you ask matters more than what you say with a potential reverse mortgage borrower
Here are some new and very creative questions you could be asking. More questions = more sales!
