Amara Rose

340 Posts - 0 Comments

Amara Rose is a personal and business coach with a broad background in health and positive aging. She holds a social welfare degree with a gerontology emphasis from Penn State, and has written extensively about senior housing, elder health and nutrition, lifelong learning, and the spiritual dimension of aging. A seasoned marketing copywriter, Amara has wordsmithed everything from blogs to brochures to web content. Contact Amara at amara@liveyourlight.com to learn more.

Solutions for borrowers to age in place. Part 3

Amara RoseAugust 30, 2011September 5, 2011

by Amara RoseAugust 30, 2011September 5, 20112 176

How Reverse Mortgages Can Help Seniors Age In Place, Part 3 Each year, more than 22,000 agencies nationwide provide home care services to over two million people, and as the population ages, these numbers will continue to grow. Like the senior described in How Reverse Mortgages Can Help Seniors Age

Expanding senior housing options & opportunity

Amara RoseAugust 23, 2011August 31, 2011

by Amara RoseAugust 23, 2011August 31, 20114 334

How Reverse Mortgages Can Help Seniors Age In Place, Part 2 Whether an older person is considering housing alternatives in the near term, or planning ahead with an eye on possible future needs, it makes good marketing sense for reverse mortgage professionals to become familiar with the range of senior

How Reverse Mortgages Can Help Seniors Age In Place, Part 1

Amara RoseAugust 16, 2011June 12, 2012

by Amara RoseAugust 16, 2011June 12, 201211 238

By Amara Rose Aging in place. It’s a relatively new term for a very old concept: remaining in your own home as you grow older. Once upon a time, this wasn’t an issue.

Marketing to the Mature Home Owner

Amara RoseAugust 9, 2011January 28, 2019

by Amara RoseAugust 9, 2011January 28, 20195 342

Reverse mortgage marketing should therefore always be an appeal to independence, never frailty or fear. No one becomes a senior overnight because they celebrate a birthday. That might work for coming-of-age, but after 21, we're all simply adults. Some just have more life experience.

Truth in Numbers

Old Habits Won’t Open New Doors

Examining the HECM’s Viablity

Trump to HUD: Examine Viability of HECM Program

Amara Rose

Solutions for borrowers to age in place. Part 3

Expanding senior housing options & opportunity

How Reverse Mortgages Can Help Seniors Age In Place, Part 1

Marketing to the Mature Home Owner

Connect With Us

SUBSCRIBE