baby boomers

Retirees Conflicted on Home Equity

Shannon Hicks
Despite challenges many reluctant to tap equity in retirement   Older American homeowners find themselves beset by a variety of retirement landmines- exploding medical costs, uncertain markets and income security. Despite these challenges, retirees remain conflicted about tapping their home equity. Mortgage and financial professionals are well aware that the

Boomers Rock with a guitar, not a chair

Amara Rose
Marketing to the Mature Home Owner / Part 2: If They Rock, It’s With a Guitar! A business magazine recently ran this “humorous” column: “Middle-Age Texting Codes”. The list included such abbreviations as ATD (“At the doctor”), BFF (“Best friend fell”), BYOT (“Bring your own teeth”) and FWIW (“Forgot where uses cookies to improve user-experience. We'll assume you're ok with this, but you can opt-out if you wish. Accept Cookies View Policy

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