Marketing
11 ways to grow your business
Now that the surge of HECM-to-HECM refinances is behind us here are 11 practical ways to grow your business even in a challenging market.
Analyst who predicted 2008 crash sees home values going down this much
a Unable to use the embedded player? Listen here. EPISODE #739 The most effective product messaging for reverse mortgages [Reverse Mortgage Daily] In RMD’s most recent podcast Chris Clow interviews one originator who’s found what he sees as the most effective approach to reverse mortgage communication. . Other Stories: Protect
You’re running out of time! Here’s how to fix it
If more than one-third of your reverse mortgage loans are HECM-to-HECM refinances you’re running out of time. Time to refurbish your loan pipeline. Time to build effective and productive referral relationships.
11 ways to grow your business
Knowing HECM-to-HECM refinances will eventually fade, here are 11 practical ways to grow your business in any market. Review all previous leads that were short to close. See if they may qualify with today’s low interest rates. Find every potential borrower lead written down on a scrap of paper, Post-It-Note,
The Problem with Drift Net Marketing
How today’s top-producers are succeeding Last fishing season I sat down with my friend Mike and caught up on his recent fly fishing exploits in Shasta Lake, California. As an experienced fisherman, he related to me how he adjusted his typical techniques due to the rapidly-rising waters in the reservoir
Be a Joiner
“My wife said she’s going to kill me if I join another group”, chuckled a new member of our club. He’s what you may call a “Joiner”. Someone who is prone to join and actively participate in several different organizations. Are you a ‘joiner’? If not, you may want to
Winning hearts & minds
Are you in The Resistance? The Resistance was a term popularized during World War II. It described movements engaged in an organized effort to oppose an occupying force through varying means. Reverse mortgage professionals, while certainly not at war, find themselves pushing against the larger forces of tradition, media misinformation,
