Without audience targeting are Google Ads Dead? Think again… Early this month Google announced new restrictions for targeting specific audiences. The restrictions apply to content related to housing, employment, credit, and those who are disproportionately affected by societal biases. The news of these restrictions created quite a stir among
Older workers face ‘involuntary retirement’. Are we reaching these homeowners? In January 2020 the unemployment rate for those 55 and older was 2.6% [MarketWatch] By April 2020 the unemployment rate spiked to 13.6% for those 55 and older [MarketWatch] After the last recession (2008) those between the ages of 51-60
Why older homeowners should consider a reverse mortgage as the ultimate ‘forbearance’ program Many struggling older homeowners have already paid down their original loan balance significantly. Should they refinance the mortgage into a new 30-year term? Not if they want to eventually stop making payments or expect a drop
“ If the overall unemployment rate reaches 25%, we project 10.5 million older workers will lose their jobs. For those in the lower half of the earnings distribution, 6.1 million older workers (29%) are projected to be laid off”. That is the stark prediction released by The New School’s Schwartz Center for Economic Policy Analysis.
It’s time to get past ‘eliminate mortgage payments’ Tax-free- no required payments, increased monthly cash flow- eliminate mortgage payment. These are just a few of the most-touted benefits of reverse mortgages. Just google any of the phrases and your likely result will be a reverse mortgage. But are these