The Porcupine Technique
What is the porcupine sales technique? It's one way to uncover motivations and close more effectively...
sales tips
Don’t Get Defensive
From Defensive to Quizzitive Instead of responding defensively, ask these questions A defensive response is a sure way to lose. Lose a political debate, a public presentation, or even worse your credibility. Much of what has been presented in the media at large regarding reverse mortgages can easily put any
The question that sells
Let’s face it. As salespeople, we often fall into the trap of explaining the features and benefits of what we are selling. Sadly, many of you reading this may be turning away potential sources of countless loans and homeowners. That may have worked for some who had a product with
10 Reasons They’re Saying ‘NO’
10 reasons they’re saying ‘no’ to a reverse mortgage
The Science of Selling
[2-minute read] The art of selling is highly subjective and personalized. However, did you know that there are some scientific data-driven facts about best practices? The most successful salespeople have a system that incorporates most of the following points. Consider the following and see if will tweak your approach. 1.
It’s what you’re saying- not how you say it.
Let’s face it. As salespeople, we often fall into the trap of first explaining the features and benefits of what we are selling. Sadly, many of you reading this may be turning away potential sources of countless loans. Homeowners could miss out on a financial lifeline or a boon to
When they don’t return your calls
Tips to get clients with ‘cold feet’ to re-engage Things were going great. The homeowner was interested and seemed ready to move forward but now will not return your calls. What should you do next? Join Norcom Mortgage today and let them help get you started! About John Luddy: John
Rebranding for Proprietary Reverse Mortgages
Your brand may be due for a makeover to effectively market proprietary reverse mortgage loans Just as the proprietary reverse mortgage market is unique so should be your marketing approach. About John Luddy: John has trained reverse mortgage professionals how to be successful when sitting face-to-face at the kitchen
