The Art of the Sale

ReverseTalk: E11: John Luddy

Norcom Mortgage’s John Luddy is a master of the art of selling at the kitchen table. We sat down with John for his advice on branding, active listening, and the art of the sale.

The most important question you should ask

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What is the most important question you should be asking during your appointments?

Email John what you think is the most important question to ask during an appointment.

About John Luddy: John has trained reverse mortgage professionals how to be successful when sitting face-to-face at the kitchen table with prospective HECM borrowers. Norcom is looking for qualified loan officer candidates. To learn more call 1-860-507-2582 or email John Luddy here

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Who called first? Why it matters.

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Tailoring your sale to the initial point of contact

If you receive an inquiry from an adult child you should reconsider your approach. What if the daughter is a number cruncher? Should you meet separately? John answers this and other questions…

About John Luddy: John has trained reverse mortgage professionals how to be successful when sitting face-to-face at the kitchen table with prospective HECM borrowers. Norcom is looking for qualified loan officer candidates. To learn more call 1-860-507-2582 or email John Luddy here

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There’s an excuse for every season

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Some prospective borrowers use the holidays as an excuse to ignore their financial reality

Don’t buy the lie of seasonal excuses! If you do, you may find yourself not working one-quarter of the year…

About John Luddy: John has trained reverse mortgage professionals how to be successful when sitting face-to-face at the kitchen table with prospective HECM borrowers. Norcom is looking for qualified loan officer candidates. To learn more call 1-860-507-2582 or email John Luddy here

Fill out my online form.