Before meeting with a potential borrower at a location other than their home, you may want to drive by their home first…
About John Luddy: John has trained reverse mortgage professionals how to be successful when sitting face-to-face at the kitchen table with prospective HECM borrowers. Norcom is looking for qualified loan officer candidates. To learn more call 1-860-507-2582 or email John Luddy here
The real secret to closing more loans is not what you may expectAll the expertise, sales skill, and ability to influence does little to increase sales without one thing…
Before you begin explaining the Home Equity Conversion Mortgage you should ask this one question to determine their learning style…
About John Luddy: John has trained reverse mortgage professionals how to be successful when sitting face-to-face at the kitchen table with prospective HECM borrowers. Norcom is looking for qualified loan officer candidates. To learn more call 1-860-507-2582 or email John Luddy here
Fires are destructive but can also provide teachable moments to help us weather the next crisis or upheaval…
Continue readingJohn shares how to overcome the common objection during your sales appointment
Continue reading
The power of showing your personal side in business and social media communicationsIf there’s one thing you shouldn’t do on social media it’s to ‘over-share’. However, there is a time and a place to periodically share your personal side with your potential and existing reverse mortgage borrowers…
About John Luddy: John has trained reverse mortgage professionals how to be successful when sitting face-to-face at the kitchen table with prospective HECM borrowers. Norcom is looking for qualified loan officer candidates. To learn more call 1-860-507-2582 or email John Luddy here
The impossible. Much of what we face as reverse mortgage professionals can appear overwhelming. The words of North Carolina State basketball coach Jim Valvano came to mind this week while watching a documentary…
We are not merely ‘educators’. We are sales professionals and as such should know how to better communicate with potential borrowers. Here are six phrases that will help you ethically persuade others.
Using location shoots to engage potential borrowers and stand out above your competitorsLast week we talked about social media marketing. This week we take a short field trip for a remote shoot showing you how to tell a compelling and personal story that sells…
